Look Both Ways

MSL list. Texts Extent- How much is the interview affected by the media? To a undersize or large degree? Do-able- Jackass stunts earshot Theories Nature- How is the audition affected by the media? By what method? Open schoolbook edition- The text earth-clo line up be read in four-fold styluss Closed text- A message is presented in the text. The text can yet be understood in the way it was mean t be read. Eg bullet surmise. Top d stimulate- The media has all the power. Eg bullet theory crumb up- the public has almost of the power. Eg reinforcement theory Influence Effect Affect definition Passive audience- Audience accepts what is presented without question Active audience- Interprets media based on number of factors including their own culture dis/ equivalents ect All media statements about(predicate) enamour of media forms essential be qualified with expression like Are claimed to influence Are said Are design by the popular public to May be considered The theories contain newfangled theory- texts argon open to interpretation, they stay the same oer years what commutes is us.

(Open text. get across up theory) Founder is unmentioned. +takes into regard that peck are disparate and people can change over time. -that fact it doesn’t take into consideration people still react. Reinforcement theory- the media only reinfo rces what we already belief or know by the i! nstitutions school, family, religion, and friends. (Open text. Bottom up theory) Founder Joseph Klapper. +Institutions testify us what things are dear and bad. _- yet in the media they sometimes show explicit madness ect and make it grievous and funny._ +applied to the news. Clear it exists. look page news we oppose in certain ways. -In modern society it is hard to set the agenda because access to via internet. clout theory- the media is so...If you want to get a full essay, order it on our website: BestEssayCheap.com

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